LOUD DIGITAL - Data Privacy & Marketing Consent Policy

LOUD DIGITAL is committed to protecting your privacy and handling your personal data responsibly, transparently, and in accordance with the Uganda Data Protection and Privacy Act, 2019 and other applicable regulations. This Policy outlines how we collect, process, store, and use your personal data—especially for marketing and communication purposes—and describes your rights as a data subject.

1. Introduction

This Data Privacy & Marketing Consent Policy explains:

• What personal data LOUD DIGITAL collects
• How and why your data is used
• When LOUD DIGITAL may share your data with trusted Partners
• How you can withdraw consent or opt out of marketing communication

By accessing or using any LOUD DIGITAL platform or service, you acknowledge that you have read, understood, and agreed to this Policy.

2. Definitions

• Personal Data: Information that identifies you as an individual, such as your name, phone number, email address, and communication preferences where necessary.
• Processing: Any operation performed on personal data, including collection, storage, organization, analysis, and transmission.
• Partner(s): Verified third parties that collaborate with LOUD DIGITAL for service delivery, marketing, or customer engagement.
• Consent: Your voluntary, specific, informed, and unambiguous agreement to allow LOUD DIGITAL to process your personal data.

3. Data We Collect

LOUD DIGITAL may collect the following data when you sign up or interact with our services:

• Full name
• Phone number
• Email address
• Location (where relevant)
• Communication and campaign interaction history
• Preferences and service usage patterns

We collect data through:

• Website or mobile sign-up forms
• Promotions, surveys, and marketing campaigns
• Customer support interactions
• LOUD DIGITAL's internal databases

4. How We Use Your Data

Your personal data may be used for the following purposes:

4.1 Service Delivery & Account Management

• To provide customer support
• To send service or system updates
• To deliver account-related notifications

4.2 Marketing & Promotional Communication

By signing up, you consent to receive marketing communication from LOUD DIGITAL and its approved Partners. This includes:

• Promotional offers
• Product updates
• Campaign notifications
• Surveys and engagement messages

4.3 Business & Service Improvement

• Analyzing service usage to improve performance
• Developing new products or features
• Managing customer relationships and retention

LOUD DIGITAL processes data strictly within the boundaries of lawful, fair, and transparent data use as required by the Uganda Data Protection and Privacy Act, 2019.

5. Data Sharing with Partners

LOUD DIGITAL may share your personal data with trusted Partners for:

• Marketing and promotional campaigns
• Customer engagement
• Service delivery requiring partner involvement

Partners are required to:

• Handle data securely
• Use data only for authorized purposes
• Comply with the Uganda Data Protection and Privacy Act, 2019

LOUD DIGITAL does not sell personal data to third parties.

6. Opt-Out & Consent Withdrawal

You may opt out of marketing communication at any time through the following channels:

Upon processing your request, LOUD DIGITAL will remove your contact from marketing lists. You may still receive essential service or account-related communication where legally permitted.

7. Data Security & Retention

LOUD DIGITAL uses appropriate technical and organizational measures to protect personal data against:

• Unauthorized access
• Loss or alteration
• Misuse or disclosure

Personal data is retained only for as long as necessary to fulfill the purposes outlined in this Policy or as required by law.

8. Children's Data

LOUD DIGITAL does not knowingly collect personal data from individuals under the age of 18 without parental or guardian consent.

9. Policy Updates

LOUD DIGITAL may revise or update this Policy periodically to comply with legal requirements or improve clarity. Any changes will be posted on our website with an updated "Last Updated" date.

Continued use of LOUD DIGITAL services after updates constitutes acceptance of the revised Policy.

10. Contact Information

11. Legal Disclaimer

This Policy is provided for informational and compliance purposes. While LOUD DIGITAL strives to maintain alignment with the Uganda Data Protection and Privacy Act, 2019, this Policy does not constitute legal advice. LOUD DIGITAL reserves the right to amend or modify its data processing practices in response to regulatory, operational, or technological changes.